Project Overview
Empowering Global Events With Smarter Reporting
Role
Lead Product Designer
Duration
12 Months
Launch
Ongoing

Please Note: This is a high-level view of my work on TM1 Reports. Due to confidentiality, only selected visuals and a brief outline are shown. If you’re interested in the full story, please get in touch.
Executive Summary
Leading the redesign of TM1 Reports to unify fragmented tools and data, transforming Ticketmaster’s B2B reporting into a cohesive, scalable platform. As Lead Designer, I shaped strategy, set the vision, and drove execution across complex dependencies in close partnership with product, engineering, and research.
Team
Senior Product Manager
Andy Dale
Senior Design Director
Anat Treanor
Software Development Manager
Danielle Paquette-Harvey
Key Contributions
Design Leadership & Ownership
Vision Setting
Stakeholder Management
Cross-functional Collaboration
UX Strategy
Research & Discovery
Prototyping
Design System Evolution
Architecture & Navigation
Outcomes & Impact
Delivering Measurable Impact at Scale
Accelerated and strengthened reporting reliability for enterprise clients
Minimised friction and eliminated manual workarounds in critical workflows
Developed scalable data architecture to future-proof global reporting capabilities
Successfully introduced new data sources to elevate reporting quality and depth, guided by research insights and focused on driving clear improvements
Established a living JTBD framework, currently being adopted across multiple TM1 applications
These foundational improvements enhanced value for global clients, enabled ongoing innovation, and reinforced TM1’s leadership in enterprise reporting.
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